Why Anna?
Anna Obikane is a New York City-based user researcher and design strategist. She works as a user experience research lead at J.P. Morgan Chase, helping customers understand how to better assess and optimize their financial well-being.
Previously, she worked at IBM on enterprise software to build and manage products related to cloud infrastructure, quantum computing, and developer services. In the past she played around with wearable technology.
Her work in smart textiles has been featured in publications such as Fiber Arts Magazine, Bmore Media, Repubblica XL, SeLect Magazine and blogs such as Gawker, Fashioning Tech, Sythtopia and Tech MSN UK.
When dealing with banking and insurance services, the user experience (UX) is paramount. Customers desire a platform that is smooth, user-friendly, and efficient when managing their finances. This involves a clear and straightforward interface, concise messaging, and effortless navigation. Moreover, it's critical to guarantee that your platform is secure and dependable. Join us as we explore ways to prioritize your users' needs and create a platform that provides a favorable and satisfying experience for your clients.
Join our interactive roundtable discussion as we delve into the dynamic realm of product development, focusing on the pivotal theme of driving customer-centric processes. This engaging forum aims to explore innovative strategies and best practices for infusing a customer-first approach throughout the entire product development lifecycle. From ideation to launch and beyond, participants will share experiences, insights, and practical tips on how to reshape and optimize product development methodologies. Embrace the opportunity to connect with industry experts, exchange ideas, and learn how to transform your product development practices to better meet the evolving needs and expectations of your customers. Don't miss out on this collaborative session that promises to inspire and elevate your approach to creating customer-centric products.
Check out the incredible speaker line-up to see who will be joining Anna.
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