Artificial Intelligence (AI) is revolutionizing the way banks respond to their customers’ needs without compromising on customer service quality. In this interactive discussion, we will explore how cooperatives can leverage the right mix of high-tech and high-touch to enhance customer service. The experts will share their experiences of launching such initiatives, early successes, and lessons learned thus far. Additionally, we will delve into the potential of AI in transforming customer experiences while ensuring the ethical usage of AI.