Julie Jackson

Today’s customers expect seamless, personalized experiences—no matter the industry. But meeting that expectation at scale takes more than data. It requires the right strategy, the right tools, and a deep commitment to trust. In this session, leaders from top brands in healthcare, retail, and financial services will share how they’re leveraging CRM platforms, journey analytics, and AI to create smarter, more human client interactions. Learn how they’re driving retention, fueling growth, and delivering experiences that meet customers where they are. What You’ll Learn:

•How to drive personalization with CRM, journey analytics, and AI

• Ways to build high-impact retention strategies across customer segments

• Tips for tailoring omnichannel programs to different markets and touchpoints

• How to embed ethical data practices into personalization efforts

• Turning insights into action to support long-term brand growth