Grosvenor House, Dubai, United Arab Emirates
Scent Marketing
Scent Marketing is the Exclusive Authorized distributor and installer for ScentAir; a US based sensory marketing company that has positioned itself as the global market leader in commercial fragrance delivery systems.
We believe in Transforming Your Environment with the POWER OF SCENT; traditional marketing engage two of the five senses: Vision and hearing, targeting the sense of smell allows you to influence a customer's emotion and memory.
People are 100 times more likely to remember something they smell versus something they see, hear or touch. Introducing the right scent plays a vital role in the environment you are trying to create, whether it is elegant, welcoming or exhilarating, these important sensory associations create an experience that influences how your customers spend their time and money.
People recall smells with 64% accuracy after a year,comparing this fact to visual recall of photos that sinks to about 50% after 3 months or so.
Scent Marketing is a member of International Fragrance Association (IFRA), further assurance that our product is both SAFE and RELIABLE, as a member of (IFRA), we adhere to the highest standards of Safety for our products as IFRA maintains and communicates the IFRA Code of Practice which sets the safe use levels for fragrance materials. All components of ScentAir fragrances, being a mixture of natural and synthetic ingredients', are approved for use based on their compliance with the IFRA Code of Practice and pose NO RISK to human health or the environment under their intended use….. See www.ifraorg.org for more information.
Here at Scent Marketing, we do more than install air fresheners in lobbies; we work with each of our clients individually to establish and implement scent marketing strategies specific to their property and clients.