The state of interactions between a business and customer as well as all activity to cultivate and enhance that relationship. CRM applications, a cornerstone of call center technology platforms, store and report information on each customer to the call center and its agents.
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As the world's largest customer service online research hub, CCW Digital provides 170,000+ members with the tools to optimize their customer contact operations. Through market study reports, seminar series, webinars, and a variety of other media, we’re driving this year’s critical conversations on Generative AI like ChatGPT, automation, agent engagement, self-service, personalization and more.
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