Customer Insights & Analytics

Combatting digital scams and protecting customer data by improving security in the digital marketplace.

How contact centers democratize the data they are gathering to inform overarching business decisions? This Special Report provides the answers...

As society shifts to a digital-first approach, government regulatory bodies have been struggling to keep up with changes in the way information is disseminated

Brands can now capitalize on increased accessibility to go global and reach new audiences. But remember: Global shoppers want highly local experiences. Consumers want to be seen, heard and understood...

AI enables insights into your VoC, allowing for unprecedented improvements to your CX and EX.

Customer Contact Metrics That Actually Matter In 2024 & Beyond

Special Report: Exceeding Expectations or Falling Short? U.S. Auto Insurance Claims Trends, Insights and Impacts Revealed

In partnership with Freshworks, we cover the leading use cases and trends for AI and analytics in 2023.

Pranav Patil, a seasoned marketing analytics and measurement leader, shares his insights on the evolving landscape of media measurement, how customers use data to drive advertising effectiveness in th...

Airbnb’s shares in the stock market fell in value as much as 6% on Thursday after The Bear Cave, a newsletter publication that describes itself as dedicated to “exposing corporate misconduct,” release...

Customer trust is hard to come by — individuals are no longer building relationships with every brand they interact with. Trust is earned, and customers value brands that work...

Intuition in business is important. Many of the world's leading brands may not exist if someone didn’t take a chance on an idea. But, in the age of data, it has become more difficult to put contextual...