CCW Digital Highlights: Top Webinars on Data Driven CX

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Brooke Lynch
11/30/2023

Over the past year, companies have leaned on technology to enhance experiences and exceed expectations. At a time when customers expect highly personalized support, fast response times and over-the-top service, organizations have implemented new technology that can support their frontline in delivering exceptional interactions.

On their journey to enhancing experiences, companies have looked to data and analytics to better understand their customers and build more meaningful connections. In using data leaders can make better decisions, target pain points and enact positive change.

CCW Digital partnered with Freshworks to curate content focused on data-driven CX. In each of these comprehensive webinars, Colin Crowley, Former Director of Customer Engagement at Freshworks covers new ways to leverage data, insights and analytics to optimize experiences.

Crowley also discusses the importance of generative AI and data in the retail space. Scaling personalized experiences and delivering faster responses is critical to the modern customer and ensuring this in the retail environment is even more important. Learn more about how to increase agent efficiency, build loyalty and engage customers more effectively across industries.

Here is a detailed look at our top webinars on data driven CX:

Enable Data Driven CX with Powerful Analytics

Did you know that many organizations invest millions of dollars in modernizing their business but come short because they lack the data culture to support their investments?

Data-based decision-making provides your business with the capabilities to generate real-time insights and predictions to optimize your performance.

With the right analytics strategy, your business will have access to a goldmine of information about customer experience.

During this webinar you will learn:

The rich potential behind customized data collection for CX leaders
Core elements of a data-driven strategy
Three ways to revamp your data collection
How Freshworks analytics helped transform a customer into a data-driven business

CX for Retail: Drive Revenue and Boost Efficiency with AI.

Conversational engagement is at the top of everyone’s minds, especially now that ChatGPT is being leveraged across industries. CX leaders are rethinking how AI-powered technology can support their own operations to boost efficiency and provide better customer experiences. One benefit of using AI is to help businesses engage faster with more personalized conversations, which ultimately drives efficiency, loyalty, and revenue.

Join the webinar to learn how you can become a CX leader by: